Problem
Teams lacked a shared definition of experience, leaving leadership unable to compare investment and outcomes.
Portfolio
Making the value of experience measurable.
Teams lacked a shared definition of experience, leaving leadership unable to compare investment and outcomes.
Built a two-layer framework of common metrics, contextual metrics and a business-value chain.
Delivered benchmark research, expert interviews, a metric pool and sample pilot dashboards.
A four-week strategic proposal; a budget change stopped implementation, so no outcome is presented as live.